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Earlier this year, First Lady Michelle Obama announced an ambitious goal: to erase childhood obesity within a generation. If she is successful, the childhood obesity rate will be only 5 percent by 2030, down from the current rate of 32 percent. Ambitious? Yes. Impossible? Not according to her plan.
Obama has named the plan "Let's Move!" The goal is to combat the epidemic of childhood obesity through a comprehensive approach that will engage every sector impacting the health of children. The program will provide schools, families, and communities with simple tools to help kids be more active, eat better, and get healthy.
When announcing the program, President Obama said, "The First Lady will lead a national public awareness effort to tackle the epidemic of childhood obesity. She will encourage involvement by actors from every sector -- the public, nonprofits, and private sectors, as well as parents and youth -- to help support and amplify the work of the federal government in improving the health of our children."
The nationwide Let's Move! campaign includes initiatives that target what the First Lady calls four key pillars:
Obama is first to recognize that this will not be an easy task. Educating families, schools, and communities will take some time. But the toughest task may be the ones closest to home--changing routines, especially in busy family life, to make room for healthy eating and more exercise. Between work, school, extracurriculars, shopping for food, and shuttling from place to place, it will be challenge to add battling obesity to the mix. But as the First Lady points out, she "doesn't expect families to make drastic changes, only to balance indulgences with healthy options. I love burgers and fries, you know? And I love ice cream and cake. So do most kids. We're not talking about a lifestyle that excludes all that. That's the fun of being a kid. That's the fun of being a human."
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Diabetes Health is the essential resource for people living with diabetes- both newly diagnosed and experienced as well as the professionals who care for them. We provide balanced expert news and information on living healthfully with diabetes. Each issue includes cutting-edge editorial coverage of new products, research, treatment options, and meaningful lifestyle issues.